Calories 30 Per Serving Non GMO Project Verified USDA Organic Perfectly Sweetened® with Fruit Juice Concentrate Certified Organic by QAI No Added Cane Sugar 33% Less Sugar Than a Preserve Varietal Fruit Chosen with Care Naturally Gluten Free Pop the lid off, and the first thing that will catch your eye is the vibrant purple color. But you won’t focus on that for long. The whole berries scattered throughout will be what gets you to scoop out more and more. And with 98% of the ingredients in organic fruit (with no refined sugar), you can feel good about that.